NEWS

24.01.2008 Number of Russian and foreign users of "Inform-mobil" RBT content reached 5,2 millions in January 2008

MOSCOW, 24 January. /PRIME-TASS/. Number of cellular subscribers who use music RBT content from "Inform-mobil" in Russia and abroad amounted to 5,2 millions in January 2008. Press service of "Inform-mobil" reported.

Net addition of RBT /Ring Back Tone, the signal melody of answer for the call/ according to the results of 2007 amounted to 3,35 millions which exceeds the correspondent figures of last year almost twofold /at the end of December 2006 this figure was 1,81 millions/. Thus during 2007 the increase of subscribers base amounted at 185%.

According to the information of "Inform-mobil" Marketing Department as of the January 2008 Company's RBT content is available for 119 millions of cellular operators' subscribers on the territory of Russia and abroad. 5,2 millions of them buy multimedia content from "Inform-mobil".

"Inform-mobil" works on the market of value additional mobile services /VAS/ from 2000. Besides RBT projects the Company realizes the services based on IVR, LBS, USSD, MMS, SIM-menu, as well as WAP, WEB portals.

Musical content provided by "Inform-mobil" for sale within RBT services is available for subscribers of 21 mobile communication operators on the territory of 13 countries. "Inform-mobil" has exclusive rights for selling of 97% of RBT content on the territory of Russian federation /more than 5000 popular melodies/. Altogether more than 20 000 items of Company's musical works are available for Russian and foreign users.

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